Job Description

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This role requires a driven individual that will assist the digital and social media division of TFG Media in contributing to the division’s Key Performance Indicator’s (KPI’s),

The individual would report to a combined team across the digital and mobile entertainment portfolios.

The primary function of this role is to provide creative and strategic brand support to the DigitalTeam:

• Planning and execution of socia media campaigns across multiple brands  
• Content creation (copywriting)
• Basic digital design (Photoshop, InDesign, Everlytic for example)
• Campaign data analytics
• SEO
• Research into digital subscription products and platforms
• Customer relationship management where required
• Performing ad hoc admin tasks when required
• Business skills such as ability to use would be an advantage

Duties and Responsibilities

• Assist the digital and mobile entertainment teams in social media and email campaign planning and execution
• Understand and compile campaign analysis reports
• Brainstorm new ideas and strategies to attract different market segments to subscribe
• Monitor and report back on brand social media activity
• Create bespoke content for varying product campaigns (digital magazines, print magazines, mobile entertainment products)
• Research and advise on expanded use of QR codes internationally
• Research digifal magazine platforms in the e-commerce space
• Advise on latest social media tools and trends
• Assist with planning and execution of events
• Continually seek ways to improve customer experience and profitability
• Building and maintaining relationships with internal and external customers

Requirements

• If possible a digital marketing degree, or business or equivalent diploma
• Computer literacy and well versed in using Microsoft Office tools (Word and Excel) will be advantageous
• High comfort level with all social media platforms
• Digital-first thinking
• Ability to work closely with all levels of people from management to research groups

Competencies and behaviours for success

• Excellent written communication and presentation skills
• Excellent understanding of digital marketing platforms
• Exceptionally keen desire to grow quickly and show results in digital and social media realms
• Attention to detail
• Ability to remain focussed and deliver results
• High resilience and agility with the ability to work well under pressure
• Able to work both independently and in groups
• Good interpersonal skills

Skills Required

• Communication Skills
• Critical Thinking Skills
• Teamwork
• Attention to Detail
• Refer to description for more required skills